Facebook is it for my business?
There are over 2 billion active users on Facebook alone
According to a Facebook Report As of March 2018, there were 2.2 billion monthly active users on Facebook. That’s 1.74 billion more than reported last year.
On average, users check Facebook 8 times a day
Facebook users check their news feeds more often than users on any other social network. Therefore, you might want to refresh your Facebook content more frequently than your other social channels.
Know the Location of your audience
By knowing the location of your core demographics, you will have a distinct advantage when it comes to making your presence known. Facebook now lets you select a specific region to see Facebook users located by country, state or region.
The rise of Video Marketing
Over 100 million hours of video are consumed on Facebook daily, with video posts to have increased 3.6 times in the news feed. With stats like these, it’s evident that you need to implement video marketing into your social media strategy in order to provide valuable content to all your users and stay ahead of your competitors.
Encourage Interaction with your audience
To get the best out of Facebook marketing, you need to encourage engagement on your business page. This means attaining comments, likes and shares. The best ways to boost your engagement include; running competitions, Polls, and asking for your audiences’ opinions on certain topics.
Know when to post
To ensure maximum impact on your posts, it makes sense to post out at the right time! Using Facebook insights is a great way to get maximum exposure to your posts!
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