Magic happens when we merge analytics with creativity
Your marketing strategy is an essential part of your business, as it determines how you will get your products or services in front of the right target markets and potential clients.
Our expert team take a data-led approach for your social media account management, social media advertising, email marketing campaigns, and digital PR initiatives.
Marketing Strategy & Solutions
Social media is the busiest potential marketplace you can imagine with over a 53million active users per day in the UK. Each platform boasts a variety of opportunities for your business from building brand awareness to creating sales opportunities.
Managing your social media accounts can be a daunting and time-consuming task, from creating the right content to responding to DMs efficiently to measuring your analytics and keeping up to date with the ever-changing algorithm. We combine creativity with analytics to get the best results and keep it simple for you to complete marketing goals.
Alcimi’s outsourced marketing team is here to help you with your social media account management, paid advertisement, and social media advertising campaigns to improve marketing strategy.
When you want to reach further than your organic reach, a specialised ad strategy can be created to put your content in front of new audiences. Social media ads and paid media can be complex. Through A/B testing we find what works best for your business.
When building your social media advertising campaigns we work together to decide what the best platform or combination of platforms should be used to get the best ROI, we utilise all the tools and targeting options to create the best target audience for your campaign.
Email marketing is a minefield these days, is it spammy? Is it GDPR compliant? Is the email design effective? As experts in digital transformation, we structure a marketing plan and the most effective email campaign, that is most compelling for your needs.
At Alcimi we use industry-leading email marketing software to ensure your email campaigns are tracked, reported, and actioned.
Writing has always been an art form, it is no different when it comes to digital copywriting. Your words determine the perception of your brand therefore this is no room for mistakes.
The technical element of copywriting is ever-evolving which is why specialised SEO copy for your website, social media or service guides is essential. Whether it is writing a compelling advertisement to attract clients or having the perfect SEO copy for your website, we can help you get the most out of your copy.
Generating newsworthy content that showcases your business in the best lighting can help solidify your brands’ reputation and help your business grow.
Your digital PR strategy is key towards obtaining a higher search engine ranking. Alcimi’s comprehensive digital PR solution includes press release management, media monitoring, social media listening, YouTube ranking, keyword optimisation and more.
Whether you’re a blogger or a business owner seeking to boost visibility online, Alcimi is an all-in-one solution for creating buzz about your business, beyond your existing customers.