Digital marketing analytics is the process of measuring, managing, and analysing marketing data to help make better-informed decisions about your digital marketing campaigns. By understanding what data to collect and how to analyse it, you can make more strategic...
In a recession, digital marketing and advertising may be the first areas to see cuts. However, this can be a mistake, as companies that continue to invest in their marketing and advertising efforts during a recession can actually gain market share. Additionally,...
Did you know that we can help you out with your Google Ad Grants? Well, it’s right, we can! If you’re a non-profit organisation, then you could really benefit from some paid ads to help with your goals over digital platforms. They’re a great way to aid your...
What is Digital Transformation? Digital Transformation is no longer a buzzword. It is an important topic for companies around the world and an option of seasoned CXOs to discuss with clients. However, what exactly digital transformation is? Why it is so...
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