by kane | Aug 26, 2022 | Digital Marketing
Digital marketing analytics is the process of measuring, managing, and analysing marketing data to help make better-informed decisions about your digital marketing campaigns. By understanding what data to collect and how to analyse it, you can make more strategic... 
by ben | Aug 24, 2022 | Strategy
Most people understand the importance of setting goals in their personal lives. Whether it’s a New Year’s resolution to lose weight or a savings goal for a rainy day, having a specific and attainable target to aim for gives us a sense of purpose and motivation. But... 
by kane | Aug 15, 2022 | Digital Marketing
In a recession, digital marketing and advertising may be the first areas to see cuts. However, this can be a mistake, as companies that continue to invest in their marketing and advertising efforts during a recession can actually gain market share. Additionally,... 
by Amy Williams | Feb 25, 2022 | Digital Marketing
Paid ads. What are they? Why are they beneficial? How do they work? In the world of marketing, there’s a lot of different adverts that you can take advantage of. It’s important to know which one is the most beneficial to your business and what it can specifically... 
