by kane | Aug 26, 2022 | Digital Marketing
Digital marketing analytics is the process of measuring, managing, and analysing marketing data to help make better-informed decisions about your digital marketing campaigns. By understanding what data to collect and how to analyse it, you can make more strategic...
by ben | Aug 24, 2022 | Strategy
Most people understand the importance of setting goals in their personal lives. Whether it’s a New Year’s resolution to lose weight or a savings goal for a rainy day, having a specific and attainable target to aim for gives us a sense of purpose and motivation. But...
by paul | Aug 17, 2022 | Design
The use of animated videos for business marketing is on the rise, and for good reason. Studies have shown that video content is more engaging and effective at communicating messages than traditional text or static images. Animated videos are especially well-suited to...
by kane | Aug 15, 2022 | Digital Marketing
In a recession, digital marketing and advertising may be the first areas to see cuts. However, this can be a mistake, as companies that continue to invest in their marketing and advertising efforts during a recession can actually gain market share. Additionally,...
by Amy Williams | Feb 25, 2022 | Digital Marketing
Paid ads. What are they? Why are they beneficial? How do they work? In the world of marketing, there’s a lot of different adverts that you can take advantage of. It’s important to know which one is the most beneficial to your business and what it can specifically...