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Why Animated Videos are so Effective for Marketing

Why Animated Videos are so Effective for Marketing

The use of animated videos for business marketing is on the rise, and for good reason. Studies have shown that video content is more engaging and effective at communicating messages than traditional text or static images. Animated videos are especially well-suited to...
5 E-Commerce Copywriting Tips

5 E-Commerce Copywriting Tips

When was the last time you thought about the language that you have been using over platforms? The power of words really is a great thing, and especially when it comes to e-commerce. The persuasion and engagement of your target audience can come predominantly from...
5 Reasons Why Blogs are Important for Small Businesses

5 Reasons Why Blogs are Important for Small Businesses

Blogs are a strong contender for the best content marketing tool. It’s because they reep so many benefits. Copywriting in any sense can be so beneficial to your marketing strategy, but blogs are a way to get more long-form content out there, which contributes to so...
Happy Friyay: Friday week round up from Alcimi

Happy Friyay: Friday week round up from Alcimi

Happy Friyay everyone! Whether it’s a fizz Friday after work, a night in or a reset for Saturday, it’s a nice day to look back at the week that’s been accomplished and review everything that’s been achieved. Let’s sit down and have a cuppa, reflecting on our week in...
Small Businesses, How Easy it it to Share Your Brand?

Small Businesses, How Easy it it to Share Your Brand?

We’ve got a talking point this week for a bit of a discussion, and it all came from our Creative Director, Paul. You might have seen the likes of Apple and other businesses sharing their brand for other businesses to use, but how easy is it to share your brand to...
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