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Alcimi’s Jargon Busters: Social Media

Alcimi’s Jargon Busters: Social Media

Social media is prolific; it’s a great pastime, a way to stay connected, and there’s a lot we can learn from it. However, as the digital world grows, there’s a lot of jargon that we have to keep up to speed with. It is easy to become confused or a bit lost with the...
What Makes Good Branding for Long Term Results?

What Makes Good Branding for Long Term Results?

Your brand is your online personality. It’s the thing that will bring your business to life over digital screens.  It’s your identity and it’s how you connect digitally.  Because of that, you want to make your branding good (or, better than good).  You can show...
Usability Design: the Difference of UI and UX Design

Usability Design: the Difference of UI and UX Design

Let’s start off with the simple terms: UI is user interface and UX is user experience.  So, what do they mean, how do they work together and why are they beneficial? Both UI and UX design are used interchangeably very often and are extremely valuable for the usability...
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