Digital Transformation Blog

 

Our blog is designed to inspire readers to act. Articles cover creativity, technology, marketing, and strategy, so you can learn how to generate ideas, master the latest tech trends, optimize your marketing strategy, and create amazing web and mobile applications.

Consume, Learn, Act

Alcimi’s digital experts providing advice and insight
in creative, marketing, technology, and strategy
trends , research , and best practices to improve your digital transformation knowledge.

What are the Social Media Updates This Week?

What are the Social Media Updates This Week?

The digital sphere is notorious for its fast paced movements when it comes to updates and changes to platforms. Well, what are the social media updates this week? There’s quite a few and some juicy updates from platforms that we think you’ll really want to know about....

5 E-Commerce Copywriting Tips

5 E-Commerce Copywriting Tips

When was the last time you thought about the language that you have been using over platforms? The power of words really is a great thing, and especially when it comes to e-commerce. The persuasion and engagement of your target audience can come predominantly from...

Paid Ads: Would They Benefit My Small Business?

Paid Ads: Would They Benefit My Small Business?

Paid ads. What are they? Why are they beneficial? How do they work? In the world of marketing, there’s a lot of different adverts that you can take advantage of. It’s important to know which one is the most beneficial to your business and what it can specifically...

Our Alcimi Guide to Social Media Metrics

Our Alcimi Guide to Social Media Metrics

Do you track your social media metrics? You really should as part of your social media strategy. If you’re unsure about what social media metrics are, how you track them and what they mean, then don’t worry because we’ve got you covered! There are main social media...

5 Reasons Why Blogs are Important for Small Businesses

5 Reasons Why Blogs are Important for Small Businesses

Blogs are a strong contender for the best content marketing tool. It’s because they reep so many benefits. Copywriting in any sense can be so beneficial to your marketing strategy, but blogs are a way to get more long-form content out there, which contributes to so...

Has Anything Changed for SEO in 2022?

Has Anything Changed for SEO in 2022?

We always talk about SEO and that’s because it should be a strong part of your digital marketing strategy. In the digital world, things are always so fast paced, and always changing. That means trends, algorithms, and platforms, which means you always have to keep...

THIS is Why Your Website Needs to be Optimised

THIS is Why Your Website Needs to be Optimised

Did you know that up to 70% of web traffic comes through mobile? That’s why your website should be optimised for mobile. What are the factors for mobile optimisation? Have you taken mobile optimisation into account before when designing your website? There are a few...

Small Businesses, What Motivates You?

Small Businesses, What Motivates You?

In any business, strategy is important for organisation and productivity in order for you to achieve innovative results. The question is: how do we get there? You need to have a clear pathway with how to achieve your goals so that you can be realistic and consequently...

Alcimi’s Social Media Updates for Businesses

Alcimi’s Social Media Updates for Businesses

Everything in the digital sphere is changing rapidly, and social media always has new updates. Sometimes, it can be hard to keep up with the rapid rate of social media updates, so we’ve condensed them down so that small businesses can utilise the updates in their...

Do you Know the Benefits of Influencer Marketing?

Do you Know the Benefits of Influencer Marketing?

You will have seen influencers all over social media, because they’re hard to miss the #ad or #gifted that’s peppered over our homepages. That alone is the reason that you should know about influencer marketing; it’s prolific at the moment and it’s growing as the...

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